A BRIEF HISTORY

Global Bilgi A.Ş. was established as a call center in October 1999 in conjunction with Turkcell. Today, it is Turkey's leading Customer Relationship Management (CRM) Center and provides services to many leading companies in Turkey operating in various sectors, primarily in telecommunications and media.

From the very beginning, Global Bilgi adopts customer satisfaction as a key business strategy. To deliver customer satisfaction, Global Bilgi commits itself to pursuing the goals, priorities and needs of its clients with effective, quality and up-to-date processes. This strategy makes life easier for clients in the global marketplace.

Global Bilgi, with experience in multiple sectors, facilitates corporate integration, creates and represents brand culture, keeps abreast of the latest market trends, and develops methods and organizational structures in the call center sector. Current conditions and future perspectives indicate that call centers with such qualities will inevitably come to the fore.

Global Bilgi offers seamless solutions to its partners meeting their end customers at communication points. These solutions include consultancy and installation of integrated channels such as Field Customer Relations, telephone, interactive voice response (IVR), web, text messaging, e-mail, fax, correspondence, WAP, kiosk, digital TV and more, and management of all channels for its partners.

Hosting e-mail replying operations, field customer management teams and self-service channels, such as WEB, IVR, Digital Platform and SMS, Global Bilgi pools the management of all customer contact points in one center and maintains its position as a CRM Center providing the most comprehensive solutions in Turkey. All contact points designed within the framework of integrated service strategy, provided to the customers of Global Bilgi's clients, are united under its umbrella. Hence from its initial role as a call center, Global Bilgi has taken an essential step towards becoming a multi-channel CRM Center. This new structure enables Global Bilgi to investigate tendency of end customers to use channels, measure customer satisfaction and analyze their needs, thus providing important data for its clients to set up their own strategies.

Having young and energetic team with excellent communication and CRM skills, Global Bilgi offers main services such as Complaint and Information Management, Outbound Calling, E-mail Replying, Data Entry and Updating, Tele-payment, Telemarketing, Interactive Voice Response systems and Field Customer Management as well as value-added services, such as CRM, Campaign Management and Data Analysis which offer competitive strategic advantages to its partners.

With all these services and values, Global Bilgi A.Ş. prides itself in being the leading CRM Center in Turkey, and is well positioned to deliver excellence to its clients thus enabling them to excel in their field.